| 000 -Record Label |
|---|
| fixed length control field |
01014nam 22003133 4500 |
| 010 ## - International Standard Book Number (ISBN) |
|---|
| Number (ISBN) |
88-85838-28-6 |
| 100 ## - General Processing Data |
|---|
| General Processing Data |
20221129d k||y0grey50 ba |
| 101 0# - Language of the Resource |
|---|
| Language of Text, Soundtrack etc. |
Ιταλικά |
| Language of Original Work |
Αγγλικά |
| 102 ## - Country of Publication or Production |
|---|
| Country of Publication |
Ιταλία |
| 200 1# - Title and Statement of Responsibility |
|---|
| Title Proper |
Confessioni di un Pubblicitario |
| Parallel Title Proper |
Confessions of an Advertising Man |
| First Statement of Responsibility |
David Ogilvy |
| Subsequent Statement of Responsibility |
Carlo Corsi |
| -- |
Giancarlo Livraghi |
| 210 ## - Publication, Distribution, etc. |
|---|
| Place of Publication, Distribution, etc. |
Milan, Italy |
| Name of Publisher, Distributor, etc. |
Lupetti & Co. Editore |
| Date of Publication, Distribution, etc. |
1989 |
| 215 ## - Physical Description |
|---|
| Specific Material Designation and Extent of Item |
192 σ. |
| Dimensions |
21εκ. |
| 606 1# - Topical Name Used as Subject |
|---|
| Entry Element |
ΤΕΧΝΟΛΟΓΙΑ |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
ΔΙΑΧΕΙΡΙΣΗ |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
ΕΠΙΚΟΙΝΩΝΙΑ |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
ΔΙΑΦΗΜΙΣΗ |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
ΕΠΙΧΕΙΡΗΣΕΙΣ |
| 606 1# - Topical Name Used as Subject |
|---|
| Entry Element |
TECHNOLOGY |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
MANAGEMENT |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
COMMUNICATION |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
ADVERTISING |
| 606 ## - Topical Name Used as Subject |
|---|
| Entry Element |
BUSINESS |
| 676 ## - Dewey Decimal Classification |
|---|
| Number |
659.1 |
| 700 ## - Personal Name - Primary Responsibility |
|---|
| Relator Code |
Author |
| Entry Element |
Ogilvy |
| Part of Name Other than Entry Element |
David |
| Dates |
1911 - 1999 |
| 702 ## - Personal Name - Secondary Responsibility |
|---|
| Relator Code |
Translator |
| Koha Internal Code |
7153 |
| Entry Element |
Corsi |
| Part of Name Other than Entry Element |
Carlo |
| 702 ## - Personal Name - Secondary Responsibility |
|---|
| Relator Code |
Author of introduction |
| Koha Internal Code |
7154 |
| Entry Element |
Livraghi |
| Part of Name Other than Entry Element |
Giancarlo |
| Dates |
1927 - 2014 |
| 801 #0 - Originating Source |
|---|
| Country |
GR |
| Agency |
WNB Library |
| Cataloguing Rules (Descriptive Conventions) |
AACR2 |
